Being persuasive as we all know is the means of getting what we want or desire. Persuasion is in every aspect of our lives and we need it to convince our customers, colleagues, friends, family and even strangers. We use persuasion to get through in our everyday lives. We have to be capable of selling our ideas to people and reason our points to gain what we wish for.
Most of us usually think that persuasion is to influence the thoughts of people towards their own ideas, rational, attitudes and actions. Which is quite true. Everyone uses persuasion whether they realize it or not.
What do you think persuasion is? Blandishment? Influence? Affiliation? Manipulation?
Politicians don’t get where they are without the power of persuasion. They are where they are because of they can sway the publics’ opinions by using useful tactics in speeches with reason and emotion. A brilliant spokesperson is also a very persuasive person.
Abraham Lincoln used a method in which he persuaded his fellow Americans to curb their drinking problem. He advocated reason as the solution to alcoholism and other ills in his famous conclusion:
“Happy day, when all appetites controlled, all passions subdued, all matters subjected, mind, all conquering mind, shall live and move the monarch of the world. Glorious consummation! Hail fall of Fury! Reign of Reason, all hail!”
Reverse-Psychology. Rather than berate problem drinkers into temperance, the 33-year-old Lincoln endorsed ‘kind, unassuming persuasion’.
Find yourself not knowing what to say? Here are 4 simple tips:
Empathize: Don’t Panic! Well, you can always relate your ideas with the other party emotionally (Empathy) by using allurement, faith and imagination. Get to know the person and how they work. Let’s say a colleague that you need to persuade to get help for a certain task, simply by making them happy by complimenting him or her and relating some stories, they’d be happy to help you and to tutor you with your troubles.
Be logical: They just don’t get it. Well, using logical reasoning helps. Apply logical sense and discuss the idea with the other party; make them see the basis of your reasoning and not just tell them that is all there is. Use the right words when in discussion! The choice of words you use are important to avoid misunderstandings like when a husband can’t get a point through with his stubborn wife.